This image shows a long curving road in the foreground which leads into the Ruby Mountains in the background.

The description states:
HIGHWAY THROUGH NEVADA
“THE SCENIC WEST”
The broad, smooth surfaces, gentle grades and scenic desert vistas make Nevada’s Highways some of themes popular thoroughfares in the West.
–These mountains are located in Elko County, Nevada, which is in the northeastern quadrant of the state. This road has been supplanted by Interstate 80 along its entire length through Nevada.
This picture likely dates from the 1950s.
Tag: 1950s
Santa’s Kitchen, Santa Claus (Carptenteria) California
This image, a cut down portion of a postcard, shows the establishment called Santa’s Kitchen. It was part of the larger Santa Claus, California development along U. S. Highway 101 in Carpenteria, California.

The description states:
SANTA CLAUS, CALIFORNIA
by the sea on 101 where all cars stop.
High above the picturesque wishing well and water wheel, a smiling Santa waves to all who visit his California center.
–The Santa mentioned appears to have been cut off from the left side of the card. The cars visible here indicate this card is from the 1950s.
Santa Claus, California
This roadside attraction is not a town or other administrative location, but simply a name for a business along U. S. Highway 101 catering to tourists interested in purchasing Christmas themed souvenirs during their travels in southern California.

The description states:
SANTA CLAUS IN SUNNY CALIFORNIA
On Highway 101 where the mountains meet the sea.
– TOYLAND –
Santa’s Wonderland by the sea.
–The business location on Highway 101 proved initially very profitable, but when the Interstate Highway system replaced such older highways for inter-city travel, business declined significantly. This business was located on Santa Claus Lane in Carpenteria, California, but has closed, though the Santa atop the far building was preserved and made a landmark.
The car shown indicates this image is from the 1950s.
California Coastline in Spring
This image calls out the season to highlight the abundance of flowering plants along the California coastline. Almost all the yellow and white coloring mixed among the green is from blooming flowers.

The description states:
SPRING ALONG THE PACIFIC COAST. The general Pacific Coast shoreline, from Mexico to the Canadian border, measures 1366 miles in length. The first white man to view the Pacific from our shoreline was Juan Rodriguez Cabrillo and the crews from his ships the San Salvador and the Victoria that sailed into the bay of San Diego Sept. 28, 1542. The blue water and yellows, reds and purples of flower bloom that grow along the seashore are breath-taking beyond description.
–While this is a typical view of the coastline at many points, the type of shoreline varies extensively, from rocky settings such as this to pristine white sand beaches.
This postcard likely dates from the 1950s.
Pacific Shoreline View, California
This image is an otherwise unidentified view of the Pacific Ocean from some location along the central California coast.

The only description on the back of the card is: Shores of the Pacific
–Such rocks as are visible in the left foreground are common habitat for seabirds. Where the rocks have an easy sea-level access, it can also provide resting or breeding grounds for sea lions, seals or sea elephants.
This card likely dates from the 1950s.
Little Sur River and Lagoon
This image shows the mouth of the Little Sur River as it enters the Pacific Ocean. It drains the Los Padres National Forest, which contains many examples of endangered species and stands of old-growth redwood trees.

The description states:
LITTLE SUR RIVER AND LAGOON
State Hwy #1 on the Monterey Scenic Coast
–The Big Sur region, parks, Little Sur river and adjacent areas are located in the southern end of Monterey County. This lagoon changes form with the seasons, as the river’s flow increases or decreases with the winter rains.
This card was used and is dated 6 July 1955.
Pfeiffer State Beach, California
This image shows a natural bridge formation created from erosion by wave action against the rocky promontory. It is part of the Pfeiffer State Beach, in Big Sur, California. The beach has since been renamed Julia Pfeiffer Burns State Park.

The description states:
PFEIFFER STATE BEACH
Near Big Sur, California this popular beach is noted not only for its expansive sandy beaches, but also for its interesting rock formations.
–Not shown here but also very notable is McWay Falls, an 80 foot drop to the beach below, visible from the roadside above. This postcard likely dates from the 1950s.
Bixby Creek Bridge, California
Undoubtedly the most popular bridge in the world for automobile advertisements, the Bixby Creek bridge is the longest of many bridges across the canyons that cut into the California coastline along the route of California State Highway 1.

The description states:
BIXBY BRIDGE
This graceful structure spans the creek of the same name on Highway #1 on the Monterey Coast.
–The bridge was built in 1932, and continues to be one of the tallest concrete arch bridges in the world. This postcard was used and is dated 6 July 1955.
Coastline Along California Highway 1
This image shows a sample of the scenic rocky coastline which can be viewed along much of the Pacific Coast Highway, known officially as California Highway 1.

The description states:
CALIFORNIA’S SCENIC STATE HIGHWAY NO. 1
One of the most beautiful and picturesque highways in the world. Although packed with views and thrills for the nature lover, modern engineering has made the highway very safe to drive.
–Such rocks as these are often habitat for sea birds and marine mammals, during certain seasons of the year. This postcard likely dates from the 1950s.
Rocky Cliff Edges of the Pacific Coast Highway, California
This image shows more clearly the height of the road above the ocean, and the sheer drop from the road edge to the water. The thin grey line at the upper right of the image is a portion of the guard rail for the outer lane of the road. This railing is not present continuously, however.

The description on this card is the same as the previous posting:
CALIFORNIA’S SCENIC STATE HIGHWAY NO. 1
This picturesque highway is safe to drive, though for over 66 miles there isn’t a straight or level stretch of road more than 100 yards long.
–This is a common condition along the highway both south of Carmel, California, and north of Bodega Bay, where the road is at the cliff edge for many miles.
This card likely dates from the 1950s.